Una investigación intercultural sobre la aceptación de las personas de la tecnología Smart Home: el papel de la satisfacción de las necesidades
DOI:
https://doi.org/10.51698/aloma.2022.40.2.33-45Palabras clave:
Technology Acceptance Model; Self Determination Theory; Needs satisfaction; Smart Home Technology; Behavioural Intention to use .Resumen
Los fabricantes de la tecnología hogar inteligente actualmente afrontan problemas importantes con la aceptación y la intención de usar sus productos. La evidencia sugiere que los productos específicos tienen la mayor parte del mercado de hogares inteligentes, y todavía es inusual experimentar una configuración de hogar inteligente completamente integrada. Este estudio tuvo como objetivo investigar la aceptación de la tecnología de casa inteligente utilizando el Modelo de Aceptación de Tecnología y la Teoría de la Autodeterminación con una muestra de usuarios de la tecnología de casa inteligente ingleses (N = 284) y españoles (N = 209). Predijimos que la facilidad de uso y las utilidades percibidas actuarían como mediadores del efecto de la satisfacción de la necesidad en la intención de comportamiento de los encuestados para usar la tecnología hogar inteligente. Excepto por la satisfacción de la relación, no hubo efectos de género; sin embargo, encontramos diferencias importantes entre los participantes británicos y españoles, que se discuten en términos de diferencias culturales en el grado en que la satisfacción de necesidades es importante para los participantes.Citas
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